Helping Hands: The rise of ‘finfluencers’

Yesterday we looked at financial advice and guidance and the differences between the two. Today we’re focusing on why you might choose to get expert help when making retirement income decisions.

The rise of ‘finfluencers’

Recent research has found that a quarter of adults find financial advice easier to understand on social media than other sources. A poll of 2,025 adults revealed that one in five respondents aged 45-54 are more likely to turn to social media platforms for financial information since the cost-of-living crisis began.

However, it’s worth being wary of so-called ‘finfluencers’. Unlike traditional financial advisers, who need certain qualifications, social media users can share advice without any credentials. Just because a video receives thousands of likes, that doesn’t mean it’s a reliable source of information.

So it’s worth getting expert help from a trusted source when thinking about your pension options.

Watch our short video about why you might get expert help with your pension and planning for retirement

But why get expert help

1. Don’t get overwhelmed by the options
With so many options available, it can be challenging to compare them effectively. An expert can simplify the choices and offer you clarity.

2. Tailor your retirement to your situation
There isn’t a one size fits all retirement plan. An expert can look at your individual circumstances and suggest the best options for you.

3. You could get more out of your retirement savings
An expert who knows the ins and outs of the market can help you compare your options and find the best deals. You don’t necessarily have to stay with your existing pension provider.

4. Discover new possibilities
With years of experience, an expert can offer unique and innovative ways to combine options that you may have never considered.

5. Avoid costly errors
Certain options can’t be reversed once you’ve made them. An expert can help you make informed decisions that you’ll be satisfied with.

⛔ Don’t lose out to scammers

In the past the average pension scam visit has lost £75,000. Don’t let that be you.
Check out our top tips on spotting pension scams.